scale your ecommerce business with data-driven growth strategies
Wouldn’t it be incredible to use the data you already have in your business to increase your revenue, enhance customer loyalty, and drive sustainable growth?
Hello, I’m Emily.
I’m a Growth Specialist for direct-to-consumer businesses.
For me, data is more than just numbers – it’s the key to unlocking your next breakthrough.
I dive deep into your customer data to uncover the golden nuggets hidden in it, providing laser-focused strategies that drive scalable revenue, profitability, and customer loyalty.
My approach? I do the heavy lifting, finding the insights in your data that you know are there but haven’t had the time to uncover. I don’t just stop at analysis – I deliver clear, actionable recommendations so you know exactly what steps to take for sustainable, long-term success.
I get to know you and your whole business, not just your data
“Emily gets outstanding results. She’s an absolute joy to work with. She is very trustworthy, very strategic, and a huge asset to any business. She’s got a really strategic brain. She marries her knowledge with her ability to look into your business, hear about your strategy and go, ‘in order to get those results, we need this’.”
Amanda Heath
ready for the next level of growth? the insights in your customer data hold the key to the treasure chest
I’m a growth specialist for direct-to-consumer businesses
I love working with businesses that are already seeing success but want to take their growth to the next level.
You might be seeing great leaps in your revenue, but know there’s more ahead… if only you know the right steps to take. You might be seeing your growth plateau after years of double digit increases. You might be scaling your paid social and finding your ROAS is starting to drop. You may be painfully aware that there’s more growth to be found in your customer data, if only you had the time or the confidence to look at it properly.
I can help. By diving deep into your customer data, I uncover the insights that matter most. It’s like solving a puzzle, and when the pieces come together, the result is clear: more revenue, more profitability, and more loyal customers.
I specialise in helping eCommerce businesses unlock the full potential of their customer data. I’m both an analyst and a strategist, turning data into growth plans that lead to real, measurable results. From increasing profitability to improving customer loyalty, I help you build a strategy that’s tailored to your unique goals.
I love taking a deep dive into the details, finding the hidden insights, and building a roadmap for your business to scale. Whether you want to increase revenue, boost customer loyalty, or grow profitability, I’m here to guide you through every step.
You’ve already built an incredible business – now let’s use the data you already have to take it to the next level.
So if you’re ready to have a chat about how I could help you unlock the full potential of your data for sustainable, long-term growth, pop a bit of time in with me.
Let’s get it in the diary. I can’t wait.
transforming complex data into powerful growth strategies is my superpower
“Emily’s talent for translating a mountain of data into a clear picture, along with her expertise in how to harness these insights for growth, is unique. I was genuinely blown away by Emily’s work. She not only analysed extensive data from Shopify but also delved into Meta ads and Klaviyo performance, combining these sources to create a comprehensive profile of customers. Her insights clarified which aspects of our approach are working well, providing reassurance, and highlighted new testing opportunities that could drive further growth.”
Nicki Chacksfield
More than a strategist. more than an analyst.
Having built my career around making the numbers talk, I help ambitious businesses to do more, be more and have more, through one essential ingredient:
Data-driven growth strategies that get serious results.
SERVICES SUMMARY
The Full deep-dive and growth strategy review
Ready to hit the ground running for your next level of growth?
Let’s get under the hood of your customer data.
I’ll review all areas of your business, identify the golden nuggets in your customers’ buying behaviour and give you actionable strategies to maximise both short-term gains and long-term sustainability.
The pain point Solver
Got a problem area in your business? Plateauing revenue? Drop in customers’ buying frequency? Ads’ ROAS falling as you scale?
The answer’s waiting to be found in your data.
A deep dive audit of your problem area to identify the cause and find the solution.
the 'data guilt' fixer
Know that there’s growth galore hidden in your customer data, but don’t have the time or know-how to tackle it yourself?
I’ll pinpoint your key metrics and build a custom dashboard, giving you real-time visibility (either by you or by me) of every crucial lever – so you can take decisive action to drive revenue, profitability and customer loyalty.
The customer retention booster
Improving your customers’ repeat purchase rate is one of the most key levers in your growth.
I’ll help you understand how, and create a strategy to improve customer loyalty and lifetime value, so you can increase profitability and customer retention for both the short and long term.
WHAT MY CLIENTS SAY
“If you need someone to provide insight, Emily is the one. She knows how to question the data to get the answers to help teams focus on opportunities and issues. She is thorough, reliable and a pleasure to work with and I can’t wait to use her expertise again.”
Cathy Berman
“I was in awe of Emily’s ability to take huge amounts of ugly raw data from all platforms, analyse it and beautifully present back interesting findings that could drive great actions that make a difference.
And I felt so much more connected to my business as I felt I better understood who my customers were and how to nurture them.
I loved that she also sent me an impact model, which would show how taking the actions could impact my business in terms of revenue – which was the cherry on top!
I felt that she bridged the gap perfectly between being a data expert and being able to summarise and communicate those findings and next steps, in an easy to digest way to her client – which you don’t find often.“
Dipa Shah
“I felt reassured and confident in Emily’s abilities throughout our meetings. Her clear understanding of
the data and skill in translating it into meaningful insights has provided evidence which is shaping our
decision-making. I feel very optimistic about incorporating her recommendations into our strategy.”
Nicki Chacksfield
